Influence is an Art

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and a Science

We help organizations turn social media into a strategic asset. From positioning to content systems, we design and run the platforms that move ideas, build influence, and grow communities.

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Social media strategy and execution for founders, organizations, and ideas that need to reach the right audiences.

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Social Media Services

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  • Most organizations know they should be investing in social media, but few have a clear strategy for how it should support their broader goals.

    We work with clients to define how social media fits into their larger communications and growth strategy. That means clarifying the narrative they want to lead with, identifying the audiences they need to reach, and designing a platform strategy that supports both credibility and reach.

    The result is a social media presence that feels intentional, aligned with the organization’s mission, and capable of consistently building influence over time.

  • Strong strategy only matters if it’s executed consistently.

    We partner with clients to build and run the systems behind an effective social media presence. This includes developing content frameworks, planning editorial calendars, and managing the day‑to‑day rhythm of posting, engagement, and iteration.

    Our goal is to take social media from something that feels reactive or ad‑hoc to something that operates as a reliable communications engine—helping organizations stay visible, relevant, and connected to their audiences.

  • For many organizations, the most powerful voice online is the founder or leadership team.

    We help founders and executives develop a social presence that reflects both their ideas and the mission of the organization they lead. This includes shaping the themes they show up around, building content systems that feel authentic to their voice, and helping them engage with their audiences in ways that build credibility and trust.

    When done well, a founder’s social presence becomes a powerful extension of the organization’s influence—amplifying its ideas, attracting opportunities, and expanding its network.

Work With Us

“Thanks to Jennifer’s perseverance and commitment to execution, we were able to grow our influence across the community by well over 500% while also developing significant top-of-funnel pipeline contributions. The experience that truly stands out to me is how determined and relentless she was in helping us to grow our business and the community where she easily matched the commitment our own employees had to the success of our company."

Derek Weeks

Former Vice President of Sonatype